Silicon Valley Already Draws Tourists, But It’s Considering A Landmark : The Picture Show – NPR
Business Technology

Silicon Valley Already Draws Tourists, But It’s Considering A Landmark : The Picture Show – NPR

A tourist can take a selfie at Google’s sculpture backyard in Mountain Look at, Calif.

James Tensuan for NPR


hide caption

toggle caption

James Tensuan for NPR

A vacationer usually takes a selfie at Google’s sculpture garden in Mountain View, Calif.

James Tensuan for NPR

As significantly as Silicon Valley is an genuine place, it has no formal borders or capital. It truly is a nickname, not a title on a map. But now there could possibly be a monument about its glory.

The San Jose Town Council accepted a layout competition for a landmark that would symbolize the tech industry’s power and influence. There isn’t a single architectural icon to signify Silicon Valley, like the Hollywood signal or the Empire Point out Building.

Apple Park’s customer middle has a retail store, cafe and roof with views of the major constructing for the public.

James Tensuan for NPR


hide caption

toggle caption

James Tensuan for NPR

Apple Park’s visitor heart has a retailer, cafe and roof with sights of the main making for the general public.

James Tensuan for NPR

Visitors line up to get images in entrance of Facebook’s “like” indicator, which has come to be a landmark in Silicon Valley.

James Tensuan for NPR


cover caption

toggle caption

James Tensuan for NPR

Holidaymakers line up to consider photos in entrance of Facebook’s “like” sign, which has grow to be a landmark in Silicon Valley.

James Tensuan for NPR

Even so, Silicon Valley has lengthy been physically defined very first by its modest, unremarkable suburban office environment parks. Then, in the earlier few many years, tech giants commenced erecting grandiose campuses intended by superstar architects. These structures, these kinds of as Apple’s new headquarters and Frank Gehry’s addition to Fb, can be viewed as company monuments. They express a sense of permanence and institution, alternatively of the fluidity and versatility that outlined startup lifestyle.

Vacationers use augmented truth to investigate Apple’s customer center.

James Tensuan for NPR


hide caption

toggle caption

James Tensuan for NPR

Visitors use augmented reality to explore Apple’s customer centre.

James Tensuan for NPR

“This is what abundant and highly effective men and women have performed through heritage. Louis XIV designed Versailles. The pope designed St. Peter’s. The pharaohs created the pyramids,” mentioned Louise Mozingo, a professor of landscape architecture and environmental preparing at UC Berkeley who studies company landscapes. “And at this minute, the definitely loaded and effective are the technology organizations.”

That’s what holidaymakers presently journey for. They want to see where their apps and equipment are dreamed up.

Travellers store and snap photos at the Googleplex in Mountain See, Calif.

James Tensuan for NPR


conceal caption

toggle caption

James Tensuan for NPR

Holidaymakers store and snap images at the Googleplex in Mountain View, Calif.

James Tensuan for NPR

“There is certainly an strength and a spirit right here,” reported Le Zhang, who operates a startup. “I want to present my good friends who are checking out how Silicon Valley was constructed and what a results story seems like.”

He and his good friend, who works at Apple in China, rode their bikes to notable tech web sites. They went from Steve Jobs’ childhood home, the place he and Steve Wozniak set collectively the to start with Apple personal computers inside of the garage, to the HP Garage found on a household road in downtown Palo Alto. A handful of tourists were currently snapping photos of wherever classmates Invoice Hewlett and Dave Packard started their corporation 80 several years in the past.

Bella Chen will take a photograph of the legendary garage where HP started out in Palo Alto 80 years back.

James Tensuan for NPR


cover caption

toggle caption

James Tensuan for NPR

Bella Chen normally takes a photograph of the iconic garage exactly where HP started out in Palo Alto 80 yrs back.

James Tensuan for NPR

The Laptop Heritage Museum in Mountain Look at explores “the record of computing and its ongoing impression on society.”

James Tensuan for NPR


conceal caption

toggle caption

James Tensuan for NPR

The Laptop or computer History Museum in Mountain See explores “the record of computing and its ongoing effect on culture.”

James Tensuan for NPR

“It is really superior to fork out respect to these histories,” Zhang reported, “but in the conclusion, we want to make our own, make our very own tales.” I joked that in a couple of yrs people will want to see the property he rents in Menlo Park. “I definitely hope so,” he reported and laughed. Coming in this article is far more a pilgrimage than a normal vacation.

People today wait in line at the “like” indication outdoors Facebook’s headquarters. They take in and shop at Apple’s multimillion-greenback visitor center. They play in Google’s colorful candy land with sculptures of the Android mascot.

Top rated: Google’s vibrant corporate fleet of bikes acquire personnel — and vacationers — all over its lots of structures. Vacationers arrive to Silicon Valley to explore tech campuses, these as Google’s (remaining), and to see in which it all began, like the garage where by Steve Jobs and Steve Wozniak place jointly the first Apple pcs.

James Tensuan for NPR


conceal caption

toggle caption

James Tensuan for NPR

Leading: Google’s colourful company fleet of bikes just take workforce — and visitors — about its quite a few structures. Vacationers come to Silicon Valley to investigate tech campuses, this kind of as Google’s (still left), and to see exactly where it all began, like the garage the place Steve Employment and Steve Wozniak set alongside one another the 1st Apple desktops.

James Tensuan for NPR

Then, they put up about it on social media. On Instagram, @ravikiran_kondoju captioned a photo at Google with #CantImagineLifeWithoutGoogle and @meredithwild posted a photograph of herself at the Apple campus with the caption “This tech nerd is pretty pleased!” and #oneinfiniteloop.

Entry to these campuses allows guests satiate their obsession with know-how. “People today are in awe of an business that is so ubiquitous in our lives,” mentioned photographer James Tensuan, who grew up in Mountain See and files tech culture.

Apple Park is a personal campus, but the enterprise crafted a site visitors centre for the community.

James Tensuan for NPR


disguise caption

toggle caption

James Tensuan for NPR

Apple Park is a personal campus, but the organization created a people heart for the community.

James Tensuan for NPR

But these slivers of general public place on the campuses can truly feel like a facade. Instagram user @tobiblond captioned his image at the Facebook thumbs-up indication: “Finally identified all my knowledge.” The openness and friendliness convey a sense of untrue transparency at a time when Silicon Valley is below rigorous scrutiny.

The animosity for how smartphones, social networks and monopolistic procedures undermine society is rising, so it is not stunning that the market is trying to immortalize its legacy in the landscape of Silicon Valley.

A male normally takes a photograph of a Google road indicator at its headquarters in Mountain Look at.

James Tensuan for NPR


hide caption

toggle caption

James Tensuan for NPR

A gentleman can take a photograph of a Google avenue sign at its headquarters in Mountain View.

James Tensuan for NPR

Samantha Clark is a author and image editor based mostly in Washington, D.C. Stick to her on Instagram @samanthabrandyclark.

%%product_read through_more_button%%